Skip Navigation


About Us

Albert R. Tims

Education

Ph.D., Mass Communication, University of Wisconsin - Madison

M.A., Journalism, University of Wisconsin - Madison

Current Research Interests

  • Theory and methodology
  • Public opinion and political communication
  • Media socialization

Courses Taught

JOUR 3251, Advertising and Public Relations Research

JOUR 4501, Communication and Public Opinion I

JOUR 8502, Seminar: Mulit-method Research in Mass Communication

JOUR 8681, Seminar: International Mass Communication

JOUR 8721, Seminar: Communication Agencies as Social Institutions

Selected Publications

"The Cultivation of Consumer Confidence: A Longitudinal Analysis of News Media Influence on Consumer Sentiment," Advances in Consumer Research, 1989

"The Impact of the News Media on Public Opinion: American Presidential Election 1987-88," International Journal of Public Opinion Research, 1989